A Day Off Twitch gave the platform its lowest viewer hours of 2021
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On Wednesday, streamers and viewers boycotted Twitch as part of a staged protest, A Day Off Twitch. Users wanted to highlight the platform’s harassment issues, including the upsurge in “hate raids”. The raid feature allows a streamer to send their viewers to a channel. Some have abused it to target POC content creators with waves of racist and hate messages.
Thanks to the statistics of the Gamesight analysis team, we can know the impact of the event. As you can see from the graph above, Twitch lost around 1 million viewers during the protest, and that number actually represents the site’s lowest total for the year.
“We compared yesterday’s data to overall averages as well as the daily Wednesday engagement [to account for streamers who regularly take this day off] over the past two months, and we certainly see yesterday’s overall audience hours as a notable anomaly, ”said Adam Lieb, CEO of Gamesight. “The last time daily viewer hours on Twitch were this low was Christmas in December 2020; these are the lowest viewer hours of the whole of 2021. ”
You can see the numbers for September 1 compared to previous Wednesdays on Twitch in the table below.
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September 1 has 54,877,853 hours of viewers. That’s just over 15% less than the 65,167,792 hours of viewers the previous Wednesday. Some streamers were unable to attend the event because some have contractual obligations with Twitch or sponsors that require them to stream. Otherwise, the decline could have been greater.
All this to say that the demonstration made a difference. Today, Twitch sent an email to the creators noting that it has heard the reviews and is working on measures to tackle the hate raids.
Twitch email to creators following recent hate bot attacks pic.twitter.com/cIV8B91hAO
– Catalin Cimpanu (@campuscodi) September 3, 2021
Of course, promises of future support do nothing to help those currently suffering from the problem, and the tools Twitch is offering in the meantime clearly does little to protect its content creators. For many, this is not enough.
@Tic…… first of all, my friend received this same email a long time ago. (Quote: I got it weeks ago!) Second, how are you still working on tools MONTHS LATER when random viewers and streamers banned together and developed bots and scripts within days, sometimes IN HOURS.
DO BETTER FFS! pic.twitter.com/SQAYHGa7vG
-? DinomamaUK? -♿️ ?? ️ ?? (@DinomamaUK) September 3, 2021
The @Tic Hate raiding emails are reactive, not proactive, and arrive two days after the boycott. It is once again incumbent on the streamers to deal with these raids when they occur, without any concrete information on what they are doing about it. #TwitchDoBetter
– Cobra Cal? (@callum_morton) September 3, 2021
Hopefully the real help will come soon.
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